AIR MILES Reward Program logo

PR & Influencer Marketing Specialist for Brand Growth

AIR MILES Reward Program

Toronto, Canada

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Job Description

A prominent loyalty rewards program is seeking a Marketing Specialist for PR and Influencers to execute their public relations strategy for both B2B and B2C audiences. In this full-time role, you will manage influencer relationships, develop PR campaigns, and analyze the effectiveness of initiatives to enhance the brand's visibility. A strong background in media relations and storytelling, along with excellent communication skills, is essential. This position requires strategic thinking, project management, and proficiency in PR tools.
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